
Protecting Profits When Customers Are Price-Sensitive
Addressing supply chain inefficiencies, outdated pricing models and uneconomic procurement practices helps maintain profitability.

Addressing supply chain inefficiencies, outdated pricing models and uneconomic procurement practices helps maintain profitability.

CFOs should watch for inflation because ‘tariffs often drive up prices across the board,’ says Brad Kayton of The CFO Centre.

“My role demands financial expertise and emotional intelligence. Connecting with folks is an incredibly rewarding part of what I do,” says GoDaddy CFO Mark McCaffrey.

‘Once you start missing budgets, not only do you have financial problems, but people also lose confidence in you,’ says Thomas Allen Carver, founder of Harren Equity Partners.

‘CFOs and other finance executives shouldn’t shy away from strategic shifts, even in the face of skepticism,’ says An.

Companies that work to immediately reduce the impact of tariffs and other costs instead of raising prices will gain market share, says Maine Pointe’s CEO Joe Esteves.